The imperative of the 21st century is to change the system.

Capitalism must work for all of us and for the long-term. Imperative 21 is a business-led, cross-sector coalition working to align incentives and shift culture so capitalism works for the benefit of all stakeholders. Together, and with others, we will support business and finance leaders who are ready to turn bold promises of a new corporate purpose into meaningful action.

The world is watching and we’re not waiting. Let’s get to work.